Google uses what’s called Latent Semantic Indexing (LSI) when crawling a website, scanning your copy not just for the keyword
but for keywords that are commonly related to it. Use an online tool to help you come up with more keyword and topic ideas, based on some of your preliminary ideas. It’s not enough these days to create a website then sit back and wait for your customers to find it. As 80% of UK customers use Google to search on the internet, it’s vital that your site is optimised to meet Google’s search engine criteria. This is known as Search Engine Optimisation or SEO. Google, now more than ever, don't just want more content, they want content that they feel is quality.
Fulfill your title’s promise
You should use descriptive anchor text for all your text links. It plays a significant role and is seen by most of the search engines. A headline is usually the Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! first thing we notice when accessing a search engine, and this reminds us that a headline should be: valuable, relevant, simple and appealing. To fully make the most of local SEO, you need to ensure that all of your content is pointing to your target areas. Use the rel=nofollow tag in the links to websites that you do not trust, you think maybe using spamming techniques or you do not want to help in the search engines.
Get more targeted traffic: improve your SERP snippets
SEO helps to ensure that search engines can locate, index, and serve your website’s content to visitors in an efficient manner. Building an email list is important for most businesses. Email allows you to reach your customers directly, immediately, and for free. Whenever I speak to people about SEO, the number one question that I get asked is, “What’s the most important factor to rank number one in Google?” While we all enjoy seeing the keywords rank well in the search engines, this doesn’t necessarily mean your SEO campaign is successful.
You have a huge opportunity to optimize your URLs on every post you publish
It often takes time for the results to show in SEM. It doesn’t happen overnight. Keep the patience and continuously monitor your website. Write “linkbait” articles that will attract the attention of social networks. These articles can be valuable resources, controversial, or humorous. For any keyword search on a search engine, thousands of results may occur. Ranking of your page is measured by the position of your web pages displayed in SERPs (search engine result pages). Gaz Hall, from SEO Hull, had the following to say: "On powerful social media sites, the hyperlinks you include in your posts don’t get counted as a link that will help improve your backlink profile. Also, on a lot of websites, they’ll have what’s called a “no-follow” link."
Fix all Broken links
Site speed is an essential element of any campaign and for good reasons. You’ve also got to prioritize index and site structure when reviewing your technical SEO – obvious choices but absolutely paramount. Long tail keywords may offer more chances to show up higher in the search results, while you can also perform manual searches on your own to test the first pages of the keywords you want to target. ou know SEO is a vital element of every decent marketing strategy, something you can’t do without. But you don’t know where to start to implement best practice and optimise your web presence so search engines can do a proper job of ranking and rating it. Internal linking is the process of linking one page to another on your site. This is done in a few ways including your navigation menu, sidebar links, and links inside page content to other pages on your site.