Date Tags SERPs

There are different areas of basic SEO you need to address in order to get onto the first page of google. Some of these factors you can't control - for example the age of your site apparently holds weight in the google algorithm. I've seen new pages soar though, so don't assume you're lack of first page success is just because your blog is new. Do not be confused about paid links and paid SEO. A paid link is where you buy a link that is placed into another website with a link back to your website. This is frowned upon. But every major company with a website hires a professional SEO or they couldn't possibly compete. Remember, great quality and lengthy content will work best, both for users and search engines. Studies have shown that long content consistently ranks higher than thin content. Consistency is crucial; maintain a regular publishing schedule. The searches that people make online are related to certain words or phrases. Because you want your webpage to be the answer or solution to their search query, your page needs to be built with this phrase or word in mind.

Proofread The Content Before You Go Live

Google continues to use natural, quality inbound links as a main ranking factor. To ensure that your website Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! or web pages are discovered by users conducting searches in Google, you must implement the right tactics that appeal to the needs of users and search engines alike. There have been many minor changes to the layout of Search Engine Results Pages. Local and more location-specific searches have become more commonplace — especially on mobile devices. On a basic level, a website with good user experience has easy navigation, interesting, useful and valuable content, an aesthetically pleasing design and has quick and easy access to other pages and content on the site.

Trigger the buying process with your title tag

Identify culprits: Too many and/or large images, embedded media or videos, too many plugins, and clunky coding. Users on your site should be able to navigate from a general page (like the homepage) to pages focused on specific content. Add text-based links between pages to make it simple and easy to go from one page to another. The number, accuracy and quality of your business' local citations improve its chances of featuring highly in search results. Though some desktop SEO tactics are the same for mobile SEO, Mobile SEO and desktop SEO are two different, separate entities.

Analyze which keyword phrases have had a significant decrease in visitors

Use Google’s PageSpeed Insights tool to analyse how well your website performs on mobile versus desktop. The tool even provides pointers on how to improve specific pages, with the most common culprit being slow user experience, usually as a result of Javascript and HTML hiccups, which should be forwarded to your website development team. Essentially, the higher CTR you have, and the more user experience your site receives, the higher the Google rankings. To attract online attention for your business, you can’t just set up a website and social media profile and expect the traffic to roll in. You need to position your brand to show up in online search by utilizing search engine optimization (SEO). Gaz Hall, a Freelance SEO Consultant, commented: "Your SEO strategy might include links to other websites or pages within your own website. Sometimes pages are no longer available and content is permanently removed from a website. When that happens, website visitors land on a 404 error page. Double-check the links on your website to ensure pages haven’t been taken down without your knowledge."

There is no such thing as an SEO certification

If you want people to hang around your site, or make the purchases, your site should load in lightning speed, otherwise the users will not even give a second thought in jumping on to your competitor’s website. SEO or Search Engine Optimization is one of the techniques to use in order to achieve a greater volume of traffic to your site. Without a good number of people visiting your web page, you won’t be able to expose your site to potential customers. You need to migrate your website from one host to another, or one platform to another, even to a fresh domain. Website migrations are one of the most complicated aspects of any SEO campaign. Social media networks can help you to give your content the initial boost it requires before the media and other interested users find it.