Bucket brigades based on webmaster tools

Sometimes, your recipe may already have all the important ingredients for the dish but it could have more to do with how it looks like as a final product. Google Trends – Another free tool from the ever-generous Google. These tools are extremely useful when looking how to optimise your existing …

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How you will benefit from SEM

If a person goes looking for a company or product by name, Google will steer them towards what they’re looking for. On the internet, the de facto “language” of structured data is schema.org. Schema.org is a democratic library of internet things. If you want to do good …

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It’s time to revolutionize our approach to backlinks

According to Google, natural links leading back to your site are definitely something to strive for. The rule of thumb is to use each keyword combination once per 100 words of content. While most SEO gurus preach that a web page should include 300 to 1,000 words of unique …

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Keyword driven anchor text reigns supreme

User signals are behavioral patterns of users which Google uses to establish the rankings of your website in the search results. For instance: users click on a result in the search engines and after that, they immediately bounce back to Google. This is a signal that the website does not …

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Transcribe Your Video Content for SEO Benefits

Google clearly states that buying backlinks to improve your rankings breaches their guidelines. There are three different varieties of backlinks to think about; high-quality, low-quality and harmful backlinks. One important fact that you need to keep in mind about backlink SEO is that it is not the number of backlinks …

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It’s time to revolutionize our approach to link building

If you’re hesitant about the effectiveness of SEO, it’s safe to assume you don’t have much technical experience with website development or programming -- and that the prospect of technical SEO intimidates you. ou can optimize the entire technical side of your site and still find it lost …

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Do an audit of your existing site

It takes time to create high-quality content. That's why many people try to create content automatically. Unfortunately, that does not lead to good results. Google does not like thin content: The algorithms of search engines are always changing, and many web owners have suffered from various changes that are introduced …

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Improve your visibility in organic search results

Just because long form content is meant to be educational and informative, doesn’t mean it has to be dry. Incorporating humor and writing in a conversational tone are strategies for making long form content more readable and interesting. In order to rank highly in SERPs, the search engines must …

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Project the right image

Much of the time, it makes sense for the search engines to deliver results from older sources that have stood the test of time. However, sometimes the response should be from newer sources of information There are several types of links you should avoid having in your backlinks profile. The …

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When you need lots of traffic in a short period of time

The seminal idea behind Google’s ranking technology makes it clear that inbound links are the primary vehicle by which Google discovers new pages and websites on the Internet, and they’re the primary way Google assesses the credibility of a given website. Create great content. Google’s reputation depends …

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No-index or Remove Thin Pages

As we spend more time on our mobile devices, it is becoming more integral that websites cater to the mobile-user. This is becoming known as mobile first. In fact, mobile friendliness has now been confirmed by Google as a ranking factor for searches, making it a vital component for your …

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Find the Right Keyword to Content Ratio

Make it easier for search engines to index your website. Use description meta tags to provide both search engines and users with a summary of what your page is about! Pick a niche that has a large enough appeal to give you a big market but at the same time …

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Stay away from forum spam and forum signature spam

With the increase in powers of content, the journey for internet marketing people has taken a knifelike turn. Not so long ago it might be comparatively easy for a marketer to secure his business in top search engine results. What is it about Google algorithm updates that send all of …

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SEO is like a blessing to your brand establishment campaign

Blog commenting, forum posting, article submissions, Web 2.0 creations, directory submissions, social bookmarking and guest posting are some of the major ways to create quality backlinks. Search engines use alt text to identify the content of a page, since bots can only read text. Adding alt text to images …

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Add a ton of value to your clients

Think of outreach as a brand awareness campaign for your most authoritative audience. The first thing you need to do is figure out who your ideal customer is. Think about where they are and the problems they are facing. What questions do they have that need answers? Once you have …

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Adding keywords to your alt text may seem minor

The visual content on your website is very important. More people are persuaded to convert if they get images, infographics, and videos talking about your product. Having a strong SEO campaign on your website is fundamental in making your business a success online. Despite this, many businesses are struggling to …

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Get traffic, get conversions

Internal links are links from one page of your own website to other pages of your own website. Anchor-texts are the clickable words that are used for the link. For a search engine to be able to display relevant results when a user makes a search query, there has to …

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